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Editorial Mission
Parents magazine helps parents understand the issues and challenges that are important to them. We make it a priority to answer their questions, address their concerns, advocate their causes and celebrate the joys of parenthood. Each month, we harness the power of our readers to advocate continuously and tirelessly for children, so that all kids can grow up in a healthy, safe, and loving environment.
Circulation
Parents is read by more moms and dads than any other magazine in the parenthood category and is the top choice on newsstands. It is unsurpassed in both circulation and readership among its competitors, proving its strength and vitality in the market.
Source: GfK MRI Spring 2011; December 2010 ABC Statements;
Response Styles IV, Conducted by Research Solutions, Inc.
Audience Profile:
Direct Buying Power
Parents delivers targeted consumers who are in the life stage to buy:
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