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Learn MoreFitness
Editorial Mission
Fitness® delivers strategies and tools that help women make little changes to achieve big success. With a you-can-do-it attitude, our workouts, health and beauty advice, diet plans and success stories motivate readers to get strong in mind, body and spirit. The magazine empowers women to embrace fitness as a lifestyle—not an age or dress size—and to change the conversation from “skinny” to “healthy.”
Circulation
Fitness reaches 5.6 million active, involved adult readers each month. Fitness' commitment to wellness resonates with their readers and is proven by six rate base increases since 1999—from 1 million to 1.5 million—the largest growth within the category.
Source: MRI Fall 2009; June 2009 ABC Statements;
Response Styles IV, Conducted by Research Solutions, Inc.
Audience Profile:
Direct Buying Power
The audience of driven, empowered readers responds to the magazine it trusts:
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