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Learn MoreAmerican Baby
Editorial Mission
American Baby celebrates the thrill-of-a-lifetime experience of pregnancy and new motherhood and helps readers approach the first important years of their baby’s life with confidence.
American Baby surrounds young moms with smart advice and friendly support—we’re there to answer a question, offer a laugh and connect women mom-to-mom so they can share real-world lessons and inspiring stories.
We take the worry out of parenthood so new moms can enjoy the fun. American Baby delivers!
Circulation
With a circulation of 2 million and a total readership of over 6.3 million, American Baby is the leader by far in its category. With over 200,000 new subscription requests each month and no “free renewals,” your message always reaches a fresh audience that is ready to buy. Delivering to both expectant and new moms, American Baby is distributed in all the right places, at just the right times—at home, inside OB/GYN and pediatrician offices, at retailers or through American Baby Alliance.
Source: Gfk MRI Spring 2011
Audience Profile:
Direct Buying Power
American Baby readers are a responsive audience, anxious to buy a variety of items for a new life stage.
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